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What information is needed for a tracking URL and who creates it?

This lists the data points needed to create a tracking URL and identifies marketing team members who have been trained to create them.

To create a tracking URL, you must know:

  • The destination URL to point to
  • The HubSpot campaign to place it in
  • The global practice, region and office associated with it
  • The project management system project to associate it to (or, if no project exists, some basic information about where the tracking URL will be used)

These marketing team members are currently trained to create tracking URLs. Some are only trained on specific types.

  • Darla Amstein - all types
  • Tim Eads - 
  • Caitlin Capuana - 
  • Ariana Harland - 
  • Maria Fields - 
  • Chelsea Wilson - 
  • Chelsea Marshall - 
  • Spencer James - 
  • Morgan Prosser - 
Human resources team members have been trained to make tracking URLs for their use in our Recruitment portal.